Tag Archives: Leslie Boppert

A Card Sorting Snapshot

Leslie Boppert, Senior Graphic Designer, Interel + AMG

Struggling to figure out how to structure and label your association’s website content to make it easier for users to navigate? Try a card sort. Card sorting is an inexpensive and relatively easy way to conduct user research, where participants are tasked with naming categories of topics they’ve grouped together. Conducting a sort allows you to gain some insight on how a user understands and processes your site’s content.  » Read More