Tag Archives: Laura Ransone

Think Check-Ins, Not Performance Reviews

By Laura Ransone, Director of Membership & Events, Women in Government Relations, AMG Associate

 Say goodbye to formal annual performance evaluations and hello to more informal and regular check-ins. Why the move to more fluid feedback benefits not only managers and employees but also associations.

Have you heard? Annual performance reviews are dead.

But don’t fear! Their replacement comes as a breath of fresh air to all generations in the workforce—not just young professionals.  » Read More

Celebrating with Your Members

By Laura Ransone, Director of Membership & Events, Women in Government Relations, AMG Associate

Laura Ransone

Why should we celebrate with members? The goal of every association is member engagement. Celebrating members and their accomplishments adds that personal touch that is essential to membership engagement and creates a sense of belonging and community. Sending flowers when a past President gets a promotion or posting on social media when a member wins an industry award goes a long way.  » Read More

Six Steps to a Successful Membership Campaign

By Laura Ransone, Director of Membership & Events, Women in Government Relations, AMG Associate

Laura Ransone

Members are the heart of the association. Association professionals keep hearing that membership is declining or millennials don’t need associations. We need to get creative with our membership campaigns. Here are 6 steps to a successful membership campaign:

1. Set a goal

Make sure it is SMART (Specific, Measurable, Achievable, Realistic and Time based)!  » Read More

The Unofficial Onsite Guide to the ASAE Annual Meeting

By Laura Ransone, Director of Membership and Events, Women in Government Relations

Laura Ransone

In the association world we are always talking about “the benefits of membership.” We all have our pitch, a list of things you get from becoming a member from networking, to events and information. The ASAE Annual Meeting is the same. Attendees receive the “Official Onsite Guide”, a book full of all the things they learn at the meeting.  » Read More